This is a popular activity in my kids' Montessori school, and now I know why. After buying this for another child's birthday, my son wanted his own, so we now have one. You can get creative with your designs. The work is somewhat challenging, since the tension requires some dexterity and effort to weave the loops. I made a few myself and found the activity so calming, like a zen adult coloring book. This is a nice quality loom that comes with a sturdy hook. This is so much more than a "toy." It's a wonderful activity that produces a useful product....